L’Oréal: animal testing alternatives vital but ensuring product safety is a MUST.

Andrew McDougall (2013) argues that L’Oreal is on the correct path by implementing policies and innovative approaches to testing. The move away from animal testing by the firm and the use of alternative testing however presents another challenge, the challenge of safety of the products. Despite the high investments in alternative testing, it is important to ensure that the products developed by the firm are safe for use by humans before availing the products on the shelves. Thus, according to him, the move into alternative testing is commendable but the issue of safety must be ensured in this process to ensure safety of consumers. (McDougall, 2013)

Reference:

McDougall, A. (2013) ‘L’Oréal: animal testing alternatives vital but ensuring product safety is a MUST’, Cosmetics design-europe, 19 December, Available at: http://www.cosmeticsdesign-europe.com/Formulation-Science/L-Oreal-animal-testing-alternatives-vital-but-ensuring-product-safety-is-a-MUST (Accessed: 29 December 2013)